When we by a new appliance, we look for the Energy StarTM label. When buying organic food, we look for the USDA Certified Organic label. These labels generate trust.
That is the same concept that governs ASTM and ISO’s guidelines for using labels in translation: to help the translation consumer know the nature of the content they are exposed to.
To learn more about translation consumer labels, follow one of the links below:
We invite you to participate in our Risk Survey. There is a need to document issues of harm with machine output and you could make your voice heard. Just follow the link.